Glu Cellular and Structure Dwelling Start Mobile E-Commerce Store: Style Household Encouraged

Residence décor match provides new personal savings and procuring to gamers

Glu Cellular Inc. (NASDAQ: GLUU), a primary developer and publisher of cell game titles, today declared that Style and design Home launched Layout Property Motivated, a new mobile e-commerce keep available within just the game. Style and design House gamers can shop and help save on hundreds of household décor accessories sent to their homes. Averaging more than a person million every day active customers in the course of 2020, Design and style Dwelling is formulated by Glu’s informal video games studio, Crowdstar, and is just one of Glu’s top Progress Games.

With Style House Encouraged, we are introducing a new way to categorical your fashion, store and live the daily life of an inside designer, all even though participating in a recreation,” claimed Executive Vice President Mark van Ryswyk who prospects Design and style Residence. “At a time when we are all pondering about our house environment much more than ever, Structure Household Inspired delivers the opportunity to escape into the beautiful earth of household décor.”

Structure Property Encouraged characteristics countless numbers of elevated property décor merchandise, like pillows, mirrors, art, lights, rugs, equipment, bedding, tableware and home business items ranging from $10-$1,500. Like the Layout House sport, the keep delivers a broad range of common designs, including farmhouse, boho, modern, mid-century and coastal. Every single genuine-earth acquire in Structure Household Motivated also awards the purchaser digital currency to devote again in the match.

Style Residence has captivated a world-wide audience of extremely imaginative players who have downloaded the match above 90 million moments,” claimed Nick Earl, President and CEO of Glu. “The recreation not long ago surpassed a 50 % billion dollars in life span bookings, demonstrating its management in the cellular relaxed games place. I’m happy of our growth crew as they go on to expand Glu’s get to, bolster our relaxed portfolio and produce effects through our strongest Development Video game.”

About Structure Home

Design and style House is a free of charge-to-participate in mobile video game that provides layout goals to daily life with a aggressive twist. Players have the prospect to embellish dwelling rooms, eating rooms, bedrooms and outside spaces with hundreds of home furniture and household décor products from today’s leading brand names. Sign up for thousands and thousands of style and dwelling décor fans to explore, design and style, and shop merchandise you really like while styling stunning rooms in a visually amazing 3D experience. Design and style Property is out there for cost-free from the App Shop at https://apple.co/2fDwzRv and on Google Perform at https://little bit.ly/2f2aGNq.

Capabilities of Layout Property Impressed

  • Enjoy Design Home and get paid discounts to shop hundreds of items from the Style Dwelling Inspired retail store

  • Help save on beautiful property décor, which includes pillows, mirrors, artwork, lights, rugs, add-ons, bedding, tableware and property office products ranging from $10-$1,500

  • Goods are shipped correct to your household, bringing your individual structure inspirations to existence

  • Every single Design Property Motivated purchase earns Diamonds to expend back again on digital stock in the video game

About Glu Mobile

Glu Cell (NASDAQ: GLUU) is a major developer and publisher of cell game titles. Founded in 2001, Glu is headquartered in San Francisco with added places in Foster Metropolis, Toronto and Hyderabad. With a history spanning more than a 10 years, Glu’s tradition is rooted in getting sensible threats and fostering creative imagination to deliver earth-class interactive activities for our players. Glu’s numerous portfolio options top rated-grossing and award-profitable primary and certified IP titles like, Covet Vogue, Deer Hunter, Design and style Property, Diner Dash Adventures, Disney Sorcerer’s Arena, Kim Kardashian: Hollywood and MLB Tap Sports Baseball offered around the globe on several platforms like the Application Retail store and Google Engage in. For more information, go to www.glu.com or comply with Glu on Twitter, Facebook and Instagram.

Covet Vogue, Deer Hunter, Style Dwelling, Diner Sprint, Faucet Sporting activities, Glu and Glu Cell are emblems of Glu Cellular Inc.

See supply version on businesswire.com: https://www.businesswire.com/information/residence/20200928005414/en/

Contacts

Ellen Cohn Bobella
[email protected]
650-483-8226